Strategic Partnership Program

Your marketing, web and training department. One monthly fee.

Ghost Medical has made medical animation, websites and surgical training since 1994. Now the whole studio works for you every month: content for marketing and training, your website, your SEO, your eLearning, and a custom AI teammate trained on your company.
One partnership covers

Five teams you don't have to hire

01
Content for marketing and training
02
Website development and management
03
SEO research, fixes and reporting
04
Interactive, eLearning and LMS
05
Ghost Kortex, your company-wide AI
Trusted by teams at
Stryker
Medtronic
DePuy
Abbott
3M
National Geographic
What's included

Everything your product launch, sales team and training program needs, made by one studio that already knows your product.

Most companies split this work across an agency, a web developer, an SEO contractor and an eLearning vendor. None of them talk to each other. With Ghost, one team carries your brand, your claims and your history from the animation to the website to the training module.
01

Content generation for marketing and training

A steady stream of medically accurate content, made by the same illustrators and animators who build for the biggest names in medtech.
  • 3D medical animation and cutdowns
  • Medical illustration and product renders
  • Social posts, ads and short video
  • Sales decks, brochures and trade show media
  • Training videos and procedure guides
  • Patient education material
[STILL: recent animation frame from Frame.io]
02

Website development and management

We build the site, then we keep it. No more waiting weeks for a contractor to change one page.
  • Custom WordPress design and build
  • Hosting, updates, backups and security
  • New pages and edits as you need them
  • Product pages that show the real device
  • Speed and accessibility tuning
  • Analytics and behavior tracking set up
[STILL: a client website Ghost built and runs]
03

SEO that finds the searches the giants ignored

The big players own the short keywords. We go after the problem-driven questions your buyers actually type, then check every week that the site is still winning them.
  • Weekly report from Google Analytics, Search Console, SE Ranking, PageSpeed and Clarity
  • Catches missing headings, meta, alt text and broken links
  • Spots rage clicks and pages that lose visitors
  • New articles checked against what you already rank for
Example
A giant owns

“pedicle screws”

Nobody owns

“why pedicle screws fail”

That second search is where a smaller company can win.
04

Interactive, eLearning and LMS

Training that makes people think, not just click Next. Built in Ghost’s Kauldron system and delivered through Crucible, right inside your own website.
  • Interactive modules with animation and 3D
  • Rep, surgeon, staff and patient training
  • Hosted on your site, no separate LMS fee
  • See who watched, when and how much
  • Feedback and quiz results in one report
  • Streaming video included
[STILL: Kauldron module running in Crucible]
05

Ghost Kortex, an AI teammate for your whole company

Not a stock chatbot. Kortex is trained on your products, your people, your processes and your rules, so it answers like someone who has worked there for years. Everyone in the company can use it.
  • Answers from your approved sources, and says so when it does not know
  • Checks marketing copy against your approved claims
  • Each person sees only what their role allows
  • Ghost keeps it trained and up to date
[SCREENSHOT: Ghost Kortex dashboard]
The Kortex dashboard your team works from every day.
The math

Hiring this in house costs more than half a million a year in salary alone.

That buys one person per role, before benefits, software, hardware or management. Here is what the market pays for six of the roles a partnership covers.
AI engineer for a custom, company-wide AI
$106,400
3D animator
$102,000
Medical illustrator
$68,500
Web and digital interface designer
$104,000
SEO specialist
$86,000
Instructional designer
$79,600
Salary for six hires, per year
$546,500
Sources: ZipRecruiter average AI engineer pay, June 2026; U.S. Bureau of Labor Statistics median pay for special effects artists and animators and for web and digital interface designers, May 2025; Salary.com average medical illustrator pay, November 2026; Glassdoor average SEO specialist base pay, 2026; Indeed average instructional designer pay, 2026. Rounded to the nearest $100. Salary only, before benefits and taxes.
Ghost Strategic Partnership

[MONTHLY FEE] / month

A full studio of animators, illustrators, developers, SEO and eLearning specialists, plus Kortex. One contract, one invoice, one team.
From our partners

What it's like to have Ghost on your team.

“The best that I've worked with.”

Lon WhiteCCO, Dominion Surgical

“You guys have transformed this into something that is exactly what I'm looking for... we trust you guys.”

AL NanniCEO, Dominion Surgical

“You guys have been such a great partner to us and the content that you've been able to produce.”

AL NanniCEO, Dominion Surgical

“Thanks to all. Is installed and looks fantastic!”

Jeremy BelloitVP, Marketing and Communications, MedSource Labs

“The short animation looks fantastic... and has enhanced our surgeons' podium presentations as well. Thanks for getting all the details just right!”

Kelly HendrixVP, Marketing, Atreon Orthopedics

“Excited to play around with this new tool you built!!”

Mollie PettDir., Marketing & Commercialization, Atreon Orthopedics

“I actually really liked it... I think that's a great idea. I love that.”

Sean DuganCo-CEO and Chief Revenue Officer, Promethean Restorative

“I think you guys have done an incredible job... This looks so good to me.”

Diego NovotnySenior Product Manager, Biologics, Biomaterials & Sports Medicine, CONMED

“You guys are the right team for this project... Thank you for being so good at your day job.”

Laura MalinaskyHead of Worldwide Professional & Commercial Education, Mentor, Johnson & Johnson MedTech
How it works

Three steps to a team that runs every month.

1

Strategy call

We learn your goals, your launch calendar and where your marketing and training fall short today.
2

Onboarding

We take in your brand, product files, approved claims and the words you must never use, and we train Kortex on all of it.
3

Every Week

New content, site updates, an SEO report and training modules arrive on a steady cadence, and you always know what is next.

Built for regulated healthcare

Medical device

Launch animation, surgeon and rep training, and a website that shows exactly how the device works.

Pharmaceutical

Mechanism of action visuals, HCP education and compliant content checked against your approved claims.

Healthcare organizations

Associations, institutes and hospitals: patient education, member training and continuing education.

Questions

Every service we offer:

  • Medical illustration and design for everything from brochures to branding, to packaging, to slide deck creation.
  • Medical animation for marketing, clinical training and patient education.
  • Interactive and eLearning with a complete LMS.
  • Web development and ongoing management with full SEO and SEM, and the digital marketing content that goes with it.
  • VR surgical simulations.
  • Automation, API integration and custom AI development through our own Ghost Kortex.
  • Strategic planning and assessment.

Simply put, the amount of work you need from Ghost and how quickly you want it done sets the budget. A client that needs a marketing animation, a surgical technique manual, and a website redesign with ongoing management and SEO needs fewer dedicated hours than a company that needs 10 product animations and an eLearning module for each.

Sorry, that isn’t how Kortex works. Kortex isn’t stock AI. It needs to learn about your company, your products, your competitors, and what makes what you offer special. This is what makes Kortex powerful, and the only way we can train Kortex to be this smart is by having it learn everything about you, much the same way we do by working with you for several weeks as we build your content.

Kortex also lives on your website and monitors all of your attached business systems. This takes time and guidance, but the result is a coworking bot that is as omnipotent as possible.

Contact us for a discovery meeting and assessment. We could be in full production in as little as two weeks.

Stop managing five vendors. Partner with a single partner as invested in your success as you are.

Tell us what you are launching next and we will show you how a Strategic Partnership can do more and cost less.