Showcasing Surgical Innovation at AAOS 2025
Atreon Orthopedics made a powerful impression at AAOS 2025, thanks in part to the compelling visual storytelling delivered by Ghost Medical. At Booth #2043, attendees were welcomed by a stunning backlit display featuring our custom medical illustrations of Atreon’s innovative products—Rotium® Bioresorbable Wick and BioCharge® Autobiologic Matrix.
Medical Illustrations That Turned Heads
Ghost Medical created two anatomically accurate shoulder visuals to demonstrate the product application. These were showcased on a massive 149.125″ x 92.125″ backlit display, placing Atreon’s cutting-edge implants in the spotlight. The visual clarity allowed visitors to easily understand how the devices function in a surgical setting—precisely what medical professionals attending the American Academy of Orthopaedic Surgeons (AAOS) annual conference were looking for.
Product Spotlight: Rotium® and BioCharge®
Enhancing Tendon Healing: Rotium®
Rotium® is an interpositional wick placed at the tendon-bone interface during rotator cuff repair. Its primary role is to enhance the biologic healing environment, supporting the healing cascade and improving long-term outcomes.
Improving Tissue Quality: BioCharge®
BioCharge® is a bioresorbable autobiologic matrix that strengthens the bursal side of the rotator cuff. With its integrated delivery system, there’s no need for secondary fixation—reducing surgical time and minimizing the risk of additional tendon damage.
Expanded Indications Bring Broader Value
In a major announcement at AAOS 2025, Atreon revealed expanded indications for Rotium®, now approved for use in tendon repairs beyond the shoulder. This evolution marks a significant leap for orthobiologics and further cements Atreon’s role in advancing surgical outcomes across multiple joint systems.
The Power of People and Purpose
As the Atreon team proudly stated on social media, the heart of innovation lies in collaboration and culture. Their gratitude extended to partners, reps, and everyone involved in their shared mission of surgical excellence.
Ghost Medical’s Role in Healthcare Visualization
At Ghost Medical, we specialize in orthopedic animation and surgical visualization, helping companies like Atreon Orthopedics present their breakthroughs with clarity and impact through medical marketing prioritizing a content-focused strategy. We’re excited to continue supporting their growth and will be announcing new visual content for their expanding portfolio soon.
